In 2014, two budding young entrepreneurs were selling cupcakes & macarons at the Neighbourgoods Market in Braamfontein. They didn’t know each other. Camilla was working a corporate job in marketing by day & baking hundreds of macarons by night, out of her little oven at home. Naseeha had just finished a Masters degree in medical science & was testing her cake decorating hobby as a home business, with her domestic worker as an assistant.
One thing they both had in common was a love for creating food art & sharing it with people. On a rainy Saturday in Braam, Naseeha’s stall was damaged by a leak, & she had to move. She ended up trading side by side with Camilla, & what started out as a friendly business rivalry slowly grew into two entrepreneurs joining forces & building something special.
6 Years & many, many lessons, twists & turns later, we have built an exciting brand, outgrown two stores & expanded our team from 2 to 20! Thousands of cakes, cupcakes, macarons, brownies, cookies & more leave our store at Cedar Square every week. You can shop our desserts right here online & have them at your door within 48 hours, or you can pop in to visit us 7 days a week, shop from our unique cakes-to-go, grab a coffee & watch us create magic. We’re a young, dynamic team & we have fun with what we do.
The Management Team
Everything we create looks like art & tastes like dessert. An OMC cake is not just a cake – it is equal parts creativity & finesse, baked with the best ingredients. We keep it fresh, we keep it relevant, we keep it beautiful & we keep it delicious. Providing relief & happiness in a world filled with hardship & uncertainty is deeply embedded in our mission. We bake, to add meaning to people’s lives, whether it’s a good laugh over our Hand Sanitiser Cupcakes during the COVID-19 crisis, or a rush of joy over our Natural Goddess Cake - it’s why all 20 of us get out of bed every morning!
We love creating, & we love connecting. We are always excited to share in the special moments our cakes create, with our OMC fam. And the fam isn’t limited to our customers – it includes our community. If you’ve shopped OMC, engaged with us on social media or if you’re planning on visiting us soon, thank you for supporting OMC – siyabonga! Follow us on social media to see where we’re headed next! Onwards & upwards, South Africa.